Internet Marketing & Advertising
Let's create a strategic internet marketing plan that grows your business.
Search Engine Optimization
SEO is one the most important processes of getting your online business to grow online with Google, Yahoo, and Bing and get business in the door. We specialize in boosting the visibility of your business online and promote phone calls and email leads. Local businesses can benefit from the geo-specific SEO services we perform. It takes consistent maintenance to keep your website on top of the search listings (Google, Yahoo, Bing) in depending on your industry and competition. You want your website to be where people can easily find your website and click on a link and either call you for your services or buy your items online, otherwise what is your website doing for you?
Google Adwords / PPC
Adwords (also known as PPC or Pay-Per-Click) can work on many different levels for your business depending on if your using reactive marketing or proactive marketing techniques. Each advertising platform offers it own unique audience and engagements. Reactive networks like Google, Yahoo, and Bing allow you to “Pay Per Click” when someone searches your business interests. These PPC campaigns help your marketing with high competition industries. Facebook and Instagram are proactive marketing networks that allow you to advertise on someone’s news feed when they share a common interest. Find out how we can help your online business grow while engaging your audience.
Local GEO Targeting
It’s an excellent tool for local businesses, trying only to reach the right audience in their area. For example, if you have a plumbing business in Queens, New York, and you want to offer your services to people living in that area, you can use local geo targetigng to target only that specific population. This applies to other area-specific businesses like HVAC, pest control, restaurants, and clothing stores as well.
You might have the greatest product or service in the world, but if you can’t tell your story in a captivating way, it won’t sell. Persuasive writing is essential for engaging an increasingly skeptical audience. The right words can make the difference between increased revenue and missed opportunities. Having difficulty writing your own content? Don’t worry we can help.
Personalized emails can make your customers feel special, increasing their experience with your brand. Apple Orange has the expertise and the technology to design effective email marketing campaigns for you that will truly make a difference in your business. Another important factor in marketing, creating content for your customers/potential clients to digest and read. How frequent? What should we talk about? Don’t worry Apple Orange can help you out here as well.
Social Media Marketing
Social Media has become a critical component of marketing your brand and business. Social media pages are no longer just a marketing gimmick. They have become the prime means of communication between your business and its customers, clients, or prospects across the globe. Having a social media presence not only enables you to build a reputation for your brand but also helps in attracting potential customers who are constantly looking for information about brands on different platforms such as Facebook, Instagram, Twitter, YouTube, and TikTok.
Bad Reputation in the market? Don’t worry we can help. although we always inform clients to improve on the service(s) that customers complain about. We can do our best to bury old reviews and get the bad to go away. Find out how our specialists can bury your bad reviews and get you back into good standing with Google, Facebook, Yelp, and more..
Video Production & Marketing
Explainer videos are becoming increasingly popular for businesses, as they offer a great way to sell your products or services without being too pushy. Videos can capture audiences who don’t want to read a long-form sales page and can be easily shared or embedded across social media platforms.